Content Creation – Choosing the Right Laptop 3/27/2023
Are you an influencer? Or do you aspire to join the more than 50 million people making content for YouTube, TikTok, or Instagram? If you want to be a content creator, don’t struggle with a computer that isn’t up to the task. Considering these factors can help you land the best laptop for your needs.
Yes, the average person can take a video on their smartphone and post it for friends to enjoy, but when you’re serious about your video editing or creating high-quality, long-form content, you’ll need more.
To make your content look professional, pay attention to these factors. It will help you choose the laptop that sets you up to be the next Spielberg.
Video card
Pay attention to the video card. Also known as a graphics card, this is the piece of the computer that renders images on the display.
A laptop typically has a less robust video card than a desktop. That’s because laptops are often thinner. For the benefit of mobility, you compromise on the space available for a beefier graphics card. The card may also run slower because the card needs to be efficient without setting the laptop on fire.
So, when selecting a laptop with plans to edit video, do your research. You can easily find rankings for “laptops with good graphic cards” online. You can get away with an RTX 2080 (that’s a few generations old). Ideally, though, you’ll want the RTX 3080 or Intel Iris Xe.
Processing power
The laptop’s processing power can also play a role in your video editing success. A lot of video editing software needs multi-core processors. You can think of it as having many arms to get different things done at once.
For a PC laptop, go for at least an Intel i9 CPU. For Mac, a modern MacBook Pro with an M2 Pro CPU is a good choice.
Memory
For your laptop to be able to do many things at once, you also need powerful memory. Random access memory (RAM) is what you’ll be comparing here. RAM loads the operating system, runs video editing software, and performs other background functions.
At minimum, you’ll want 16GB of RAM, but the more you have, the better. Obviously, the budget will factor in here.
Storage
Your storage capacity also impacts how efficiently you can do all that you want to do.
If you’re working in Full HD (1920×1080), you could have some big project files to move around. The more storage you have, the easier this will be.
You’ll be choosing between hard disk drives (HDDs) and solid-state drives (SSDs). SSDs are good for working on the fly. They can run faster, as they don’t use any mechanical parts, but they can cost more.
A good idea is to work off your SSD for your current editing needs. Meanwhile, you can store archived videos and completed footage on a second hard drive. This can be on the laptop if there’s space, or you can attach an external HDD.
Display
Whether you are the star of your content or someone else is, you’ll also want to consider laptop display size. There are two main display types: Twisted Nematic (TN) and In-Plane Switching (IPS) panels.
TN panels cost less, but you can lose color accuracy on angles. The IPS panels give you more color at more angles, but they cost a little more.
Connectivity
You might want to attach an external HDD or connect to a larger desktop monitor. In that case, look for accessory ports and external display connectivity.
Need help deciding on the laptop that best suits your content creation needs? Our experts are here to help. Connect with us today at (651) 456-8655 or visit our contact page.
Is Your Instagram Account Secure? Why would someone want to target your Instagram account? You share what you ate, maybe the books you read, the shoes you bought, or that really cool image of the sky above. How is that going to help a hacker? Read on to learn more.
OK. Your obvious love of chicken and waffles isn’t going to mean a lot to a cybercriminal, not unless your password is “chicknwaffles.” But there are people who make a living from Instagram. Influencers can make millions by posting a pic of their latest smoothie or the new pair of socks they love. Their IG accounts are their business. A hacker gaining access could destroy an influencer’s reputation, their livelihood.
Businesses, too, are moving to IG as a way to reach a targeted audience with vibrant visuals. They can’t afford to have their accounts taken over by an ill-intentioned hacker. That could lead to lost customers and brand damage.
Then, there’s you, the “average” IG user. Yes, the cybercriminal might still target your Instagram account. For one, they might use your IG handle to reach out to your friends and say, “I’m stuck overseas. I need some money.” Caring friends, not knowing it’s not you, could end up a victim of a scam.
How to Protect Your Instagram Account
#1 Go Private
Instagram lets individuals, influencers, and businesses show creativity. However, you want to control who sees what you post. You may not want everyone to see your photos. Limit your content visibility to friends and family in the Instagram profile window:
Click on the three dots in the right corner.
Scroll to the bottom of the options.
Turn on the Private account setting (the button should turn blue).
You can also block followers you don’t know. Click on your Followers list, and tap on the users you don’t recognize. Tap on the menu button and choose “Block User.”
#2 Disable cross-app sign-ins
Using your IG account to sign in to other applications is convenient, because you have to remember only your IG access credentials. Still, by streamlining your sign-in you are also making it easier for a hacker to compromise your accounts. Now, they can get access to one account and use that as a way into the other connected accounts.
Log in to your account and review all connected applications. You can do this by visiting the Authorized Applications tap under the Edit Profile tab.
#3 Don’t overshare
Sure, that’s the golden rule of social media. Still, we’re talking here about reviewing personal information you share on Instagram. Take a look at your profile information and review whether all those details really need to be there. A hacker could use anything specific you write in your Bio to verify your identity elsewhere. Reconsider posting your birth date, alma mater, anniversary, favorite sports team, etc.
#4 Turn off location services
Instagram’s location services can let you check in at a particular place. But by doing this, you’re giving thieves extra information they can use against you. Instead, go into your phone’s Privacy settings and turn off location services for IG.
You also don’t want to cue criminals that you’re away for a vacation with posts from the beach. You might want to share that sunny sand pic. Then, you regret it when you come home to a burgled home.
#5 Enable two-factor authentication
Of course, the starting point is to pick a strong, unique password for your Instagram account, but Instagram has added two-factor authentication for an added layer of security.
In Instagram’s mobile app you click on the Options icon at the top right to get to a menu offering this option. You will get a short link to click on. Do so, and turn on the two-factor authentication. You’ll set it up using your mobile phone. Then, in the future, you’ll have to log in with the added security of a unique code sent to your phone via text message.
#6 Review your login activity
Keep an eye out for illicit use of your account by reviewing Login Activity. This is under Settings on the desktop app and shows a list of locations from which you’ve logged in. So, if you’ve never been to Thailand, but your IG account has, that would be a red flag. If you do spot locations you don’t recognize, log out from your device, and change your password.
Need help securing your Instagram account or other social media channels? Our helpful IT pros have the expertise you need. Contact us today at (651) 456-8655 or by visiting our Contact page!
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